{"name":"Apple Preview","domain":"apple.com","url":"https://optimly.ai/brand/apple-preview","is_claimed":false,"categories":["collaboration-productivity","consumer-apps","design-creative-software"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Deep OS integration offering zero-cost, high-speed PDF and image manipulation without third-party installations.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://apple.com","updated_at":"2026-10-04T00:03:22.506000+00:00"},{"key":"description","label":"Description","shape":"text","content":"Apple Preview is the default image and PDF viewer application for the macOS operating system. It allows users to view, edit, and annotate various document and image formats, providing essential tools like PDF merging and digital signature tools.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://apple.com","updated_at":"2026-10-04T00:03:22.506000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"PDF Viewer\nImage Viewer\nAnnotation Tools\nPDF Signer\nImage Converter","source_type":"1p_website","source_label":"Brand's website","source_url":"https://apple.com","updated_at":"2026-10-04T00:03:22.506000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Free (Bundled with macOS)","source_type":"1p_website","source_label":"Brand's website","source_url":"https://apple.com","updated_at":"2026-10-04T00:03:22.506000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"macOS users, students, office professionals, general consumers","source_type":"1p_website","source_label":"Brand's website","source_url":"https://apple.com","updated_at":"2026-10-04T00:03:22.506000+00:00"}]},{"header":"Landscape","sections":[{"key":"competitors","label":"Competitors","shape":"links","content":[{"url":null,"name":"Adobe Acrobat Reader"},{"url":null,"name":"PDF Expert by Readdle"},{"url":null,"name":"Google Chrome / Microsoft Edge"},{"url":null,"name":"Microsoft Photos"}],"source_type":"1p_website","source_label":"Brand's website","source_url":"https://apple.com","updated_at":"2026-10-04T00:03:22.506000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:03:22.506000+00:00","last_changed_at":"2026-10-17T23:32:50.976198+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=2384f576-27cb-4828-8108-2ca87a8c76c9"}