# Appfire > Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04. - **Business Profile:** https://optimly.ai/brand/appfire - **Dataset:** https://optimly.ai/brand/appfire.json - **Markdown:** https://optimly.ai/brand/appfire/llms.txt - **Official website:** https://appfire.com - **Slug:** appfire - **Categories:** collaboration-productivity, developer-tools, it-management-software ## Overview - **Tagline:** The only provider at scale that combines a vast, diverse portfolio of niche tools with a unified enterprise-grade governance and support model. Source: Brand's website (https://appfire.com) · 2026-10-04 - **Description:** Appfire is a prominent enterprise software company that specializes in building and acquiring apps for the Atlassian ecosystem. It provides professional-grade tools for Jira, Confluence, and Bitbucket that assist organizations with workflow automation, product portfolio management, and data migration. Operating as a global team, it is the largest independent provider on the Atlassian Marketplace. Source: Brand's website (https://appfire.com) · 2026-10-04 ## Offerings - **Core capabilities:** - Workflow automation tools - project portfolio management (PPM) suites - administration and migration tools for Jira and Confluence. Source: Brand's website (https://appfire.com) · 2026-10-04 - **Pricing:** Subscription (via Atlassian Marketplace) and Custom Enterprise pricing. Source: Brand's website (https://appfire.com) · 2026-10-04 ## Audience - **Target industry:** IT organizations, Agile development teams, and PMOs within enterprise companies using the Atlassian stack. Source: Brand's website (https://appfire.com) · 2026-10-04 ## Landscape - **Competitors:** - Adaptavist (The Adaptavist Group) - Tempo Software - SoftwarePlant (now part of Appfire but often searched separately) - K15t Source: Brand's website (https://appfire.com) · 2026-10-04 Page last updated 2026-10-17.