{"name":"Appfire","domain":"appfire.com","url":"https://optimly.ai/brand/appfire","is_claimed":false,"categories":["collaboration-productivity","developer-tools","it-management-software"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"The only provider at scale that combines a vast, diverse portfolio of niche tools with a unified enterprise-grade governance and support model.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://appfire.com","updated_at":"2026-10-04T00:04:33.599000+00:00"},{"key":"description","label":"Description","shape":"text","content":"Appfire is a prominent enterprise software company that specializes in building and acquiring apps for the Atlassian ecosystem. It provides professional-grade tools for Jira, Confluence, and Bitbucket that assist organizations with workflow automation, product portfolio management, and data migration. Operating as a global team, it is the largest independent provider on the Atlassian Marketplace.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://appfire.com","updated_at":"2026-10-04T00:04:33.599000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Workflow automation tools\nproject portfolio management (PPM) suites\nadministration and migration tools for Jira and Confluence.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://appfire.com","updated_at":"2026-10-04T00:04:33.599000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Subscription (via Atlassian Marketplace) and Custom Enterprise pricing.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://appfire.com","updated_at":"2026-10-04T00:04:33.599000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"IT organizations, Agile development teams, and PMOs within enterprise companies using the Atlassian stack.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://appfire.com","updated_at":"2026-10-04T00:04:33.599000+00:00"}]},{"header":"Landscape","sections":[{"key":"competitors","label":"Competitors","shape":"links","content":[{"url":null,"name":"Adaptavist (The Adaptavist Group)"},{"url":null,"name":"Tempo Software"},{"url":null,"name":"SoftwarePlant (now part of Appfire but often searched separately)"},{"url":null,"name":"K15t"}],"source_type":"1p_website","source_label":"Brand's website","source_url":"https://appfire.com","updated_at":"2026-10-04T00:04:33.599000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:04:33.599000+00:00","last_changed_at":"2026-10-17T23:41:08.020994+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=950ba0bf-4305-41b2-9f88-2962dbe87b5d"}