# Amazon Rekognition

> Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04.

- **Business Profile:** https://optimly.ai/brand/amazon-rekognition
- **Dataset:** https://optimly.ai/brand/amazon-rekognition.json
- **Markdown:** https://optimly.ai/brand/amazon-rekognition/llms.txt
- **Official website:** https://amazon.com
- **Slug:** amazon-rekognition
- **Categories:** ai-machine-learning, cloud-infrastructure, cybersecurity, developer-tools

## Overview

- **Tagline:** Deep integration with the AWS ecosystem (S3, Lambda, Kinesis), allowing for turnkey serverless computer vision workflows.
Source: Brand's website (https://amazon.com) · 2026-10-04

- **Description:** Amazon Rekognition is a software-as-a-service (SaaS) computer vision platform that uses deep learning to automate image and video analysis. It allows developers to integrate features such as object detection, facial recognition, and text extraction into applications without requiring machine learning expertise.
Source: Brand's website (https://amazon.com) · 2026-10-04

## Offerings

- **Core capabilities:**
  - Object and Scene Detection
  - Facial Analysis
  - Facial Recognition
  - Celebrity Recognition
  - Text in Image Detection
  - Content Moderation
  - Video Segment Detection.
Source: Brand's website (https://amazon.com) · 2026-10-04

- **Pricing:** Usage-based (per image/per minute of video processed) with a Free Tier for the first 12 months.
Source: Brand's website (https://amazon.com) · 2026-10-04

## Audience

- **Target industry:** Software developers, enterprise media companies, security firms, and retail analytics providers.
Source: Brand's website (https://amazon.com) · 2026-10-04

## Landscape

- **Competitors:**
  - Google Cloud Vision AI
  - Microsoft Azure AI Vision
  - Clarifai
  - OpenCV
Source: Brand's website (https://amazon.com) · 2026-10-04

Page last updated 2026-10-17.