{"name":"Altru (acquired by iCIMS)","domain":"icims.com","url":"https://optimly.ai/brand/altru-acquired-by-icims","is_claimed":false,"categories":["hr-technology","marketing-technology"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"The only employee-generated video platform natively integrated into one of the world's largest talent clouds.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://icims.com","updated_at":"2026-10-04T00:05:55.444000+00:00"},{"key":"description","label":"Description","shape":"text","content":"Altru is a mobile-first video platform designed to help organizations create employee-generated content for recruitment marketing and employer branding. Following its acquisition in 2020, it became a core component of the iCIMS Talent Cloud, specifically powering the iCIMS Video Studio product.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://icims.com","updated_at":"2026-10-04T00:05:55.444000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"iCIMS Video Studio (Employee-generated video content)","source_type":"1p_website","source_label":"Brand's website","source_url":"https://icims.com","updated_at":"2026-10-04T00:05:55.444000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Enterprise/Custom","source_type":"1p_website","source_label":"Brand's website","source_url":"https://icims.com","updated_at":"2026-10-04T00:05:55.444000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Fortune 500, Enterprise HR, Recruitment Marketing Agencies","source_type":"1p_website","source_label":"Brand's website","source_url":"https://icims.com","updated_at":"2026-10-04T00:05:55.444000+00:00"}]},{"header":"Landscape","sections":[{"key":"competitors","label":"Competitors","shape":"links","content":[{"url":null,"name":"VideoMyJob"},{"url":null,"name":"Papirfly (formerly VideoSocial)"},{"url":null,"name":"EditMate"},{"url":null,"name":"Phenom"}],"source_type":"1p_website","source_label":"Brand's website","source_url":"https://icims.com","updated_at":"2026-10-04T00:05:55.444000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:05:55.444000+00:00","last_changed_at":"2026-10-17T23:34:01.370775+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=331f5b27-8452-4c30-8058-7999c47480b7"}