{"name":"Adrsta Inc.","domain":"adrsta.ai","url":"https://optimly.ai/brand/adrsta-inc","is_claimed":false,"categories":["data-analytics-business-intelligence"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Adrsta unifies fragmented marketing measurement tools into one AI-powered platform, offering true incrementality confidence through AI agents for media mix modeling, bid optimization, and synthetic control, eliminating reliance on attribution guesses or platform-reported numbers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://adrsta.ai","updated_at":"2026-10-04T00:04:49.044000+00:00"},{"key":"description","label":"Description","shape":"text","content":"Adrsta is an AI-native marketing science platform that unifies planning, optimization, experimentation, and measurement. It helps marketing teams plan budgets, optimize bids using first-party data, and prove what's driving real sales, moving from attribution guesses to incrementality confidence.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://adrsta.ai","updated_at":"2026-10-04T00:04:49.044000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"An AI-powered marketing science platform with three agents: MMM Agent (for forecasting outcomes and allocating budgets)\nBid Optimizer Agent (for smarter bids with first-party data)\nand Synthetic Control Agent (for measuring true incremental impact).","source_type":"1p_website","source_label":"Brand's website","source_url":"https://adrsta.ai","updated_at":"2026-10-04T00:04:49.044000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Tiered subscription plans (Pro, Growth, Enterprise) and Custom solutions, with pricing available upon demo.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://adrsta.ai","updated_at":"2026-10-04T00:04:49.044000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Marketing teams at publishers and brands (e.g., CPG, Financial Services, Luxury eCommerce) focused on planning smarter, optimizing performance, and measuring true incremental impact of their marketing spend.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://adrsta.ai","updated_at":"2026-10-04T00:04:49.044000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:04:49.044000+00:00","last_changed_at":"2026-10-17T23:47:09.348705+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=edf47372-db3a-41b3-9a95-1e2f488614d2"}