# ActivTrak

> Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04.

- **Business Profile:** https://optimly.ai/brand/activtrak
- **Dataset:** https://optimly.ai/brand/activtrak.json
- **Markdown:** https://optimly.ai/brand/activtrak/llms.txt
- **Official website:** https://activtrak.com
- **Slug:** activtrak
- **Categories:** data-analytics-business-intelligence

## Overview

- **Tagline:** Focus on work intelligence for the AI era, providing universal work visibility across all applications, AI tools, meetings, and workflows. It leverages AI-powered intelligence for recommendations and is built with privacy by design.
Source: Brand's website (https://activtrak.com) · 2026-10-04

- **Description:** ActivTrak is a work intelligence platform that provides insights into how work gets done across people, process, and technology to optimize productivity, workflows, AI adoption, and workforce investments. It helps organizations track AI impact and make data-driven decisions.
Source: Brand's website (https://activtrak.com) · 2026-10-04

## Offerings

- **Core capabilities:**
  - ActivTrak offers a work intelligence platform with features for AI Optimization
  - Productivity Optimization
  - Workflow Optimization
  - and Workforce Optimization. It uses Work Observability to capture behavioral work data and Work Intelligence to provide actionable insights.
Source: Brand's website (https://activtrak.com) · 2026-10-04

- **Pricing:** Freemium model with options to request a demo, indicating subscription-based plans for full features.
Source: Brand's website (https://activtrak.com) · 2026-10-04

## Audience

- **Target industry:** Businesses across various industries (e.g., Healthcare, Manufacturing, Transportation/Logistics, Mortgage Banking, Retail, Consumer Services) seeking to optimize productivity, workflows, AI adoption, and workforce capacity.
Source: Brand's website (https://activtrak.com) · 2026-10-04

Page last updated 2026-10-17.