# accepting-latency > Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04. - **Business Profile:** https://optimly.ai/brand/accepting-latency - **Dataset:** https://optimly.ai/brand/accepting-latency.json - **Markdown:** https://optimly.ai/brand/accepting-latency/llms.txt - **Official website:** https://accepting-latency.com - **Slug:** accepting-latency - **Categories:** cloud-infrastructure, developer-tools ## Overview - **Tagline:** Its explicit emphasis on *accepting* latency as an inherent system characteristic and designing around it, in contrast to traditional approaches that primarily focus on minimizing latency at all costs. Source: Brand's website (https://accepting-latency.com) · 2026-10-04 - **Description:** A design philosophy or set of principles focused on building resilient and performant distributed systems by acknowledging and designing for inherent network and processing latencies, rather than solely attempting to eliminate them. It advocates for architectural patterns that tolerate delays, such as eventual consistency and asynchronous communication. Source: Brand's website (https://accepting-latency.com) · 2026-10-04 ## Offerings - **Core capabilities:** - Principles - best practices - and architectural patterns for distributed system design. Source: Brand's website (https://accepting-latency.com) · 2026-10-04 - **Pricing:** N/A (concept/philosophy, not a commercial product or service) Source: Brand's website (https://accepting-latency.com) · 2026-10-04 ## Audience - **Target industry:** Software architects, distributed systems engineers, site reliability engineers (SREs), cloud infrastructure developers. Source: Brand's website (https://accepting-latency.com) · 2026-10-04 ## Landscape - **Competitors:** - Low-latency Optimization (philosophy) - Strong Consistency Paradigms (e.g., ACID transactions) - Synchronous System Design Source: Brand's website (https://accepting-latency.com) · 2026-10-04 Page last updated 2026-10-17.