{"name":"51job","domain":"51job.com","url":"https://optimly.ai/brand/51job","is_claimed":false,"categories":["hr-technology"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"As one of China's earliest and largest integrated HR service providers, 51job benefits from extensive brand recognition, a vast database of job opportunities and candidates, and a wide array of integrated HR solutions. Its long-standing presence provides a deep understanding of the Chinese labor market.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://51job.com","updated_at":"2026-10-04T00:03:19.373000+00:00"},{"key":"description","label":"Description","shape":"text","content":"51job is a leading integrated human resources services provider in China, primarily operating as a comprehensive online job board that connects job seekers with employers. It offers online recruitment, career development resources, and employer solutions such as job posting and talent search.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://51job.com","updated_at":"2026-10-04T00:03:19.373000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Online job listings\nresume management\njob application services\nemployer recruitment solutions (job posting\ntalent search)\ncampus recruitment\nexecutive search\ncareer advice and professional development content.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://51job.com","updated_at":"2026-10-04T00:03:19.373000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Likely freemium model for job seekers (free basic services with potential premium options) and a subscription or pay-per-post model for employers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://51job.com","updated_at":"2026-10-04T00:03:19.373000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Individual job seekers across all experience levels and industries in China; small, medium, and large enterprises seeking talent for various roles.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://51job.com","updated_at":"2026-10-04T00:03:19.373000+00:00"}]},{"header":"Landscape","sections":[{"key":"competitors","label":"Competitors","shape":"links","content":[{"url":null,"name":"Zhaopin (智联招聘)"},{"url":null,"name":"Liepin (猎聘)"},{"url":null,"name":"Boss Zhipin (BOSS直聘)"}],"source_type":"1p_website","source_label":"Brand's website","source_url":"https://51job.com","updated_at":"2026-10-04T00:03:19.373000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:03:19.373000+00:00","last_changed_at":"2026-10-17T23:42:33.054874+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=a74a5896-b57b-481f-b765-9dc56a4ecdd7"}